Date Posted: 8/9/2004
Tariva announces a Strategic Marketing Partnership with Webharvesters, Inc.
Webharvesters to Market iCRM under an exclusive arrangement
Littleton, Massachusetts (July 01, 2004) – Tariva, Inc. announced today it has formed a strategic relationship with Webharvesters, Inc., the company focusing on marketing and distributing solutions to harvest customers investments in Internet, based in Milford, PA. The initial working arrangement between the two companies provides that Webharvesters, as a marketing arm of Tariva, will market and distribute Tariva’s iCRM products exclusively in the North American markets. Later, it is expected that the relationship will evolve to other areas, including use of iCRM as a platform to develop additional Internet based solutions to meet Webharvesters customer’s needs.
“We are very pleased to have Webharvesters as our strategic marketing partner”, said Ashwin Mehta, CEO and President of Tariva, Inc. “This critical business relationship allows us to leverage our significant investments in technology to ramp up the marketing efforts. The CRM market is finally becoming very active and this is a very timely event for us.”
Webharvesters has built a strong sales network of over 40 seasoned sales and marketing staff. Presently they market Ettend, an online communication and collaboration tool, both as an ASP or premise based product. “iCRM fits naturally into our overall mission, said Pierre Levesque, President, Webharvesters, “Tariva has an excellent product that will complement our current offering, Ettend and enable us to expand our customer base significantly.”
About Webharvesters, Inc.
Webharvesters is an online communications and collaboration products company. Specializing in communications convergence technology, Webharvesters has been formed with the specific goal of creating and distributing products and services that will allow its customers to "harvest" their existing investments in technology and the Internet. Each of our offerings is designed to produce immediate, measurable benefits to our clients, without the requirement of further investments in infrastructure. Please visit us at www.webharvesters.com to view our complete product portfolio.
About Tariva, Inc.
Tariva, Inc. was established in June 2001 as a repositioned software development company. It has a strong foundation in CRM and has developed state of the art enterprise process management software. Tariva has a full suite of web based customer and enterprise process management products, including iCRM and iSafeGuard. It also offers a full range of software development services through its strategic partner, Creative Software Solutions (Roanoke, VA and Pune, India). For more information, please visit www.tariva.com.
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